I was recently informed of haro.com, or “helping a reporter out.”  It is a pretty cool concept. Basically reporters from all over post a quick snipit of ideas they are working on and ask for “expert” opinions and quotes.

As anyone trying to build a company from scratch knows, getting your name out there is extremely difficult to do.  I wish there was a magic bullet that I could use to send thousands of people to scrubadoo.com, but there isn’t.  Every little bit of publicity helps.

Haro.com is a great way to achieve some free publicity.  I have been following the feed for about 2 weeks now and you can check an article out here that I have already been quoted in.

Moral of the story: Every little bit helps and you never know what will come of small stories like these.